AIR - Big Game Spot

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While scouting the latest N.B.A. draftees to sign, Nike marketing exec Sonny Vaccaro (Matt Damon) spots former star college basketball player Michael Jordan (Damian Young) and decides he would be the best athlete to front a new shoe for them.

However, he first has to get Jordan and his ambitious mother Deloris (Viola Davis) on board. When Jordan, who preferred Adidas, stalls, Damon asks Nike designer Peter Moore (Matthew Maher) to create "the greatest basketball shoe that’s ever been made," the end result is Air Jordan — black-and-red high tops with a white midsole — and a multi-million dollar deal.